Rooibos industry receives certificate recognizing its registration for Protection Designation of Origin in the EU
Premier Alan Winde says he expects the industry to now be further strengthened, with exports of this proudly-South African product that will also be significantly boosted.
Winde says Rooibos is now the first African product to receive PDO status from the EU.
He says the certification holds many benefits for the local Rooibos industry.
Read Premier Winde’s full statement here.
Today, I presided over a ceremony whereby the EU Ambassador to South Africa, Dr Riina Kionka, handed over a certificate to the Rooibos industry recognising its registration for Protection Designation of Origin in the EU.
— Premier Alan Winde (@alanwinde) August 23, 2021