The City of Cape Town’s destination marketing campaign was launched this week.

The campaign is aimed at encouraging overseas visitors to visit The Mother City again.

The campaign will see Cape Town’s beauty and attractions advertised at bus stops, subway stations and other locations around Munich, London and New York.

Mayoral Committee member for Economic Opportunities, James Vos.

He says the Covid-19 pandemic had a sever negative effect on the City’s tourism sector.

Read more on the campaign here.

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